Doing business in Portugal. Entering the Portuguese market.

Our services

Entering the Portuguese market requires a strategic approach backed by thorough market research and a clear business strategy

Entering the Portuguese market requires a strategic approach backed by thorough market research and a clear business strategy

Learn more about our services Learn more about our services

Market research

We will help you identify the specifics of your niche, study your target audience, and determine market opportunities. This will allow you to confidently prepare for market entry and avoid common mistakes at the start.

Market research

Business plan & strategies

Get a business plan tailored to the Portuguese market, taking into account the local economic structure, business environment, and your strategic goals. We include all essential sections — from market analysis and customer profiling to financial modeling and project implementation steps.

Business plan & strategies

Business setup consultation

We will prepare recommendations to help you successfully enter the Portuguese market. You will learn how to adapt your product to local realities, communicate effectively with your audience, and outperform key competitors. All recommendations will be based on up-to-date market data and local business practices.

Business setup consultation

Positioning strategies

We will create an analytical profile of your target audience in Portugal, identify key behavioral and motivational patterns, and determine market trends. This will serve as the foundation for building a strong positioning strategy and adapting your product to the needs of the local consumer.

Positioning strategies

General information

Population
10 330 000 people
Official language
Portuguese
Main religion
Catholicism
Currency
Euro
Time zone
UTC+1

Economy of Portugal

GDP per capita
24 567 USD
Economic growth
6,7%
Unemployment
6,65%
Inflation
8,1%
Investment inflow
7,36 billion USD

Business in Portugal

Popular type of legal entity
Limited liability company (LLC)
Minimum number of shareholders
1
Company registration period
1 week
Minimum share capital
5000 Euro
Restrictions for foreigners on starting a business
No, but at least one director must be a resident of the European Economic Area (EEA)
A local director is required?
Yes
Corporate tax
21%

Advantages and disadvantages

Advantages
strategic location, stable political climate, European Union membership, competitive tax incentives, and a growing startup ecosystem
Disadvantages
bureaucracy, high level of regulation, limited skilled labor, language barriers for non-Portuguese speakers, and a relatively small market size