We help you launch and grow your business in France with expert market research
We conduct in-depth French market analysis to uncover your target customers’ key behaviors and preferences, ensuring your business hits the ground running
You’ll receive a structured business plan and a winning strategy
Our services
We conduct comprehensive market research and gather actionable insights to ensure your entry into the French market is strategic and successful
We conduct comprehensive market research and gather actionable insights to ensure your entry into the French market is strategic and successful
Indeso will provide you with all the necessary market information to ensure the successful launch of your business in France
We gather up-to-date data and conduct a comprehensive analysis to ensure your company successfully enters the French market. We provide the information needed to make informed decisions, reduce risks, and minimize initial financial losses. Our team will help you understand your target audience, develop effective positioning, and create a detailed step-by-step business plan. We take into account not only market conditions but also the cultural nuances of the country.
20+
years
helping companies expand into new markets
100+
businesses
successfully expanded into Asia, Europe, and American markets with our support
10+
experts
work with us, each having completed a rigorous 5-step selection process
20 000+
dollars
saved on average when expanding into new markets
Entering an international market can be challenging, but we make it easier. Through in-depth market analysis and actionable insights, we help you understand your niche and create a winning strategy for success in a new country.
Indeso’s team of consultants, with over 20 years of experience in business consulting and in-depth international market analysis, helps companies evaluate growth potential in France, understand their target audience, and optimize costs when launching a business.
- • We are practitioners, not theorists. Many of us have created and developed our own businesses, so we know how to achieve growth even in new markets.
- • We possess international expertise. Experience working in Europe, Asia, and America allows us to adapt strategies to different cultures and business models.
- • We have world-class education. All consultants hold master’s degrees in strategy, management, or international business from leading global schools.
- • We deliver real results. Companies we work with increase their profits by an average of 30% or more within the first year.
- • We have experience with industry leaders. Our specialists have carried out consulting and strategic projects for Tetra Pak, Ernst & Young, Sberbank, HSBC, and other international companies.
- • We have a global mindset. We speak multiple languages fluently and know how to build effective communication in multicultural environments.
Benefits of doing business in France
Why analyze the French market
-
Understand the legal and regulatory requirements necessary to operate in this market
-
Study customer preferences and behavior to adapt your product or service to their expectations
-
Analyze competitors’ strategies and positioning to develop an effective market entry and positioning plan
-
Identify current and future market trends to make strategically sound decisions and minimize risks
Before launching a business in France, it is essential to conduct a thorough market analysis to:
-
Optimize your business model and marketing strategy to improve efficiency
-
Prepare a detailed business plan and market entry strategy, reducing the risk of financial losses and errors
-
Calculate the necessary investment for a successful launch and stable business operations
-
Set competitive pricing based on target audience income and market specifics
Risks and challenges of doing business in France
For a successful entry into the French market, it is essential to conduct a comprehensive analysis. We provide you with key information and actionable recommendations to serve as the foundation for a confident launch and long-term business growth.
Plan to enter the French market?
Schedule a free consultation
During the consultation, you will receive valuable insights for your business:
Schedule a consultation-
Quick analysis to assess your company’s readiness to enter the French market
-
Checklist: “How to Save Over $10,000 When Entering the French Market”
-
Demonstration of a market study so you can clearly see the depth and detail of our work
-
Recommendations on structure: branch or subsidiary
-
Answers to your specific questions
-
Quick analysis to assess your company’s readiness to enter the French market
-
Checklist: “How to Save Over $10,000 When Entering the French Market”
-
Demonstration of a market study so you can clearly see the depth and detail of our work
-
Recommendations on structure: branch or subsidiary
-
Answers to your specific questions
Results our clients get
Who will benefit from the French market analysis
Companies looking to enter the French market
-
Assess demand, understand the competition and regulatory requirements, develop an effective strategy, and minimize financial risks by adapting your business to local conditions and customer needs.
Entrepreneurs looking to start business in France
-
Understand the needs of your potential audience in your niche, learn about legal requirements, and receive information on ways to legally reside in the country through business.
Start-up founders and experts
-
Learn how to organize and successfully launch your own business, choose the right niche and positioning strategy, and identify the needs of your customers — all under the guidance of an experienced expert.
Testimonials
Contacts
Frequently asked questions
Как исследование рынка Франции поможет моему бизнесу?
Исследование предоставит глубокое понимание целевого рынка, включая анализ конкурентов, их сильные и слабые стороны, а также поможет разработать стратегию для эффективного продвижения. Вы также узнаете о легальных требованиях и деловом климате в Сингапуре. Обладая этой информацией, вы сможете принимать ключевые решения для успешного запуска бизнеса, сэкономив при этом тысячи долларов.
How long does it take to incorporate a company in France?
Incorporating a French company usually takes around two weeks once all required documents are submitted.
What types of business entities exist in France?
SAS (Simplified Joint Stock Company): Popular for startups and investors.
SARL (LLC): Suitable for small to medium businesses.
SA (Public Limited Company): Typically for large investments or listing.
Branches / Representative Offices: Allow full control or market testing without full incorporation.
Can foreigners own a French company entirely?
Yes. All business entities in France can be 100% foreign-owned without prior government approval.
Why should I start a company in France?
France offers access to the EU’s second-largest consumer market, robust infrastructure, and a supportive business environment, especially for startups and tech companies.
How do I start a business in France?
Key steps include:
Submitting your incorporation application to the Center for Administrative Procedures
Publishing a legal notice of incorporation in the official gazette
Opening a corporate bank account
How do I promote my business in France?
Successful promotion requires:
Understanding your target audience
Analyzing competitors
Tailoring your marketing strategy to local culture and trends
Optimizing pricing and positioning for the French market
What are the main challenges of entering the French market?
High taxation compared to other EU countries
Bureaucracy and complex regulatory requirements
Saturated markets requiring unique products/services
Labor laws focused on employee protection
Cultural and language differences that affect marketing and negotiations
What should I know about doing business in France as a foreign entrepreneur?
Doing business in France requires understanding the local legal and regulatory environment. Key points include:
Business Entities: Foreigners can establish a Société à Responsabilité Limitée (SARL), Société Anonyme (SA), or a branch of a foreign company.
Ownership: Foreign investors can generally own 100% of a French company.
Registration: Companies must register with the Centre de Formalités des Entreprises (CFE) and obtain a SIRET number.
Licenses & Permits: Certain sectors (food, healthcare, finance) require specific licenses.
Taxation: Corporate tax rates vary, with standard rates around 25%, plus VAT at 20% on most goods and services.
Employment: France has strict labor laws; hiring foreign employees may require work permits and compliance with social contributions.
Doing business in France offers access to the EU market, a skilled workforce, and strong infrastructure, but requires careful planning to navigate administrative procedures and regulations.
What marketing channels work best in France?
Digital marketing: Google, social media (Instagram, Facebook, LinkedIn)
Local partnerships and collaborations
Trade shows, exhibitions, and events
Email marketing and newsletters tailored to French audiences
Markets we study