We support your successful business setup in Saudi Arabia with comprehensive market research
We will conduct a comprehensive Saudi Arabia market analysis, develop a promotion strategy, and prepare a detailed step-by-step business plan.
We will provide up-to-date information and identify key customer characteristics.
Our services
We will conduct research and gather analytical data to help you enter the Saudi Arabian market with maximum benefit and without unnecessary expenses.
We will conduct research and gather analytical data to help you enter the Saudi Arabian market with maximum benefit and without unnecessary expenses.
Contact us Contact usIndeso will gather up-to-date data and conduct an in-depth analysis of the Saudi Arabian market so that you can effectively launch your business
We will provide the necessary information for making informed decisions, reduce risks, and help you avoid unnecessary financial losses. We will help you understand your target audience, develop a positioning strategy, and create a step-by-step business plan.

20+
years
helping companies expand into new markets
100+
businesses
successfully expanded into Asia, Europe, and American markets with our support
10+
experts
work with us, each having completed a rigorous 5-step selection process
20 000+
dollars
saved on average when expanding into new markets

We understand the challenges of entering international markets and strive to make this process easier. We conduct comprehensive analysis, gathering data and insights about your niche so that you can clearly understand the market and develop a strategy that leads to success in a new country.
Indeso’s principal consultant, Tatyana Kovpak, has over 20 years of experience in business consulting and in-depth market analysis across various countries. Together with her team, Tatyana will help assess the growth prospects of your business in Saudi Arabia, study your target audience, and save costs when launching your company.
- Launched her first company at the age of 20 and grew it to a market leader, gaining firsthand experience in rapid growth even in competitive environments
- With consulting experience in Singapore, the USA, and France, and a Master’s from ESSEC in Strategy and International Business, she combines academic knowledge with global insights
- Today, she helps companies successfully enter international markets, understand their audiences, and identify growth opportunities
- Fluent in Russian, French, and English, she builds effective communication at an international level
Advantages of doing business in Saudi Arabia
Opportunities for key industries
Tourism
Construction
Insurance
Saudi Arabia’s tourism development plans include the creation of 250,000 new hotel rooms by 2030, attracting 150 million tourists, developing a 5-million-square-meter waterfront area in Jeddah, and opening around 12 resorts on the Red Sea within the next eighteen months.
Construction
The Saudi Arabian construction market is expected to grow at an average annual growth rate (AAGR) of 4% between 2024 and 2027. This growth is driven by increasing investments in transportation infrastructure, renewable energy, tourism, and industrial and residential projects.
Insurance
The Saudi insurance industry is projected to grow at a compound annual growth rate (CAGR) of 5.2%. The main growth drivers are health and motor insurance, which together accounted for 86% of total gross written premiums (GWP) in 2023.
Why analyze the Saudi Arabian market
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Study the legal requirements related to doing business in Saudi Arabia
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Examine consumer preferences and habits, including cultural and religious factors that may affect demand
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Understand the level of competition in the market, including market share, pricing, and strategies of key competitors
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Identify consumer preferences, needs, and expectations

For successful entry into Saudi Arabia, it is important for a business to analyze the market in order to:
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Assess the need to adapt products or services according to local standards, preferences, and regulations
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Identify current and future trends, which is important for strategic planning and timely response to market changes
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Determine optimal pricing for products or services that align with the target audience’s purchasing power and the competitive environment
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Calculate the necessary investments and expenditures, helping to plan financial resources and avoid unnecessary costs
Risks and challenges of doing business in Saudi Arabia
To account for all the specifics of the Saudi Arabian market, it is important to start with a detailed market study. We will provide you with all the necessary information for the successful launch and promotion of your business in the new country.
Plan to enter the Saudi Arabia market?
Schedule a free consultation
During the consultation, you will receive valuable insights for your business:
Schedule a consultation-
Quick analysis to assess your company’s readiness to enter a new market
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Checklist: “How to Save Over $10,000 When Entering Saudi Arabia”
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Demonstration of a market study so you can clearly see the depth and detail of our work
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Answers to your specific questions
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Quick analysis to assess your company’s readiness to enter a new market
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Checklist: “How to Save Over $10,000 When Entering Saudi Arabia”
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Demonstration of a market study so you can clearly see the depth and detail of our work
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Answers to your specific questions
Results our clients get
Who will benefit from a Saudi Arabian market analysis

Companies looking to enter the Saudi Arabian market
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Assess demand, understand the competition and regulatory requirements, develop an effective strategy, and minimize financial risks by adapting your business to local conditions and needs.

Entrepreneurs looking to start business in Saudi Arabia
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You will understand the needs of your potential audience in your niche, get familiar with the legal requirements, and receive information on ways to legally reside in the country through your business.

Start-up founders and experts
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You will learn how to organize and successfully launch your own business, choose the right niche and positioning strategy, and identify your customers’ needs — all under the guidance of an experienced expert.
Testimonials
Contacts
Frequently asked questions
How can a Saudi Arabia market research help my business?
Market research will provide a comprehensive understanding of your target market, including a detailed analysis of competitors, their strengths and weaknesses, and will help develop a strategy for successful promotion. You will receive information on legal requirements and the business climate in Saudi Arabia, enabling you to make informed decisions for an effective business launch and avoid unnecessary costs.
Why is it important to study the market before launching a business in another country?
Studying the market before entering a foreign country is crucial to avoid legal issues. Analyzing consumer preferences and competitors helps adapt your product to the market and develop effective strategies. Understanding current trends and market conditions enables informed strategic decisions. It also helps determine financial requirements, identify opportunities and niches, and adapt your business model and pricing strategy for a successful launch and long-term success.
How long does the research take?
On average, the work takes about three weeks. The duration may vary depending on the scope and complexity of the research. The specific timeline is determined after discussing all details and objectives of the project.
Which niches do you work with?
We have extensive experience in sectors such as food and beverages, dietary supplements and vitamins, baby products, health, cosmetics, jewelry, education, clothing and footwear, home care, and pet products. When preparing research, we take into account the market and cultural specifics of Singapore, as well as the company’s unique characteristics. As a result, our clients receive comprehensive information that allows them to build a business based on the real market situation and avoid financial losses.
For what purposes do you develop a business plan?
We develop business plans for various purposes, including entering a new market, attracting financing, and obtaining the necessary permits, licenses, and immigration visas. Our plans take into account the requirements of regulatory and immigration authorities and also help in developing strategies for the successful growth of your business.
What types of research do you conduct?
After defining clear research objectives, we select the appropriate methodology: collecting new data through surveys and questionnaires, interviews, focus groups, observations, social listening, or analyzing existing data from reports, studies, articles, online resources, and the company’s internal data.
How is the research conducted?
Research is carried out in several stages. First, the goals and objectives are defined, which helps guide the entire process. Then the methodology and target audience are selected, and key questions are formulated. Next, data is collected and analyzed to identify important trends. Based on the analysis, business recommendations are developed. The process concludes with the preparation and presentation of the results to the relevant stakeholders.
How can I review the results of your work?
Contact us, and we will provide you with examples of our work.
Markets we study
